Website Design for Life Coaches
You’ve qualified as a life coach. Now you need a professional website design – but where do you even start?
You know you need a professional online presence. You’ve probably Googled it, felt immediately overwhelmed, and closed the tab. Maybe you’ve had a go at building something yourself and it doesn’t look quite how you imagined. Or perhaps you’re starting from scratch and have absolutely no idea what pages you need, what to write, or how to make it look like a real business.
That’s completely normal. And it’s exactly why I’m here.
I’m Caroline, and I specialise in building WordPress websites for life coaches across the UK and beyond. I’ve been supporting coaches with their websites, tech, and business setup since 2017 – and I’m part of the team behind the Pure Coaching Academy, which means I’ve worked alongside hundreds of newly qualified coaches and heard exactly what worries them most.
Tech overwhelm. Not knowing where to start. Wanting something professional without spending a fortune.
Sound familiar? Let’s fix that.


I Know the Life Coaching World – From the Inside
A life coach website isn’t just a pretty page – it needs to build trust quickly, speak directly to your ideal client, and make it easy for people to get in touch or book a call.
Website design for life coaches has been my focus for the past couple of years – and I know exactly what works. I understand the pages you need, the tone that connects with coaching clients, and the tech setup that gives your site the best possible chance of being found on Google.
In fact, I understand the coaching business setup journey so well that I developed my own online course – Ready, Set, Coach! – specifically to help new life coaches get the admin and tech side of their business up and running with confidence.
Every website I build for a life coach is designed with all of that in mind from the very beginning.
What’s Included – and Why It Matters
This is where things get a little different. Many web designers charge extra for the essentials that actually make your website work properly in the real world. With me, they’re included as standard in every single build.
WordPress website built with YooTheme Pro
A flexible, beautifully designed website that’s easy to update yourself once it’s live – no coding required.
Yoast SEO set up and configured
Yoast is the industry-standard SEO plugin for WordPress, and getting it properly configured makes a real difference to how Google reads your site. Many designers either skip this or charge it as an add-on. It’s included.
Google Analytics 4 (GA4) connected
So you can see how many people are visiting your site, which pages they’re reading, and where they’re coming from. Essential information – and often an afterthought with other designers.
Google Search Console set up
This is how Google tells you about your site – whether it’s being indexed properly, whether there are any issues, and which search terms people are using to find you. Again, frequently an add-on elsewhere. Included here.
Security, firewall and malware protection
Your site is protected from day one, with anti-virus software and a firewall in place so you’re not left vulnerable.
Double backups
Your website is backed up in two separate locations, so if anything ever goes wrong, nothing is lost.
Content and image support
Stuck on what to write? I can help with copy and source images based on your brief, so you’re not left staring at a blank screen.
Personalised how-to videos
Once your site is live, I’ll record short, easy-to-follow screen videos showing you exactly how to make common updates yourself – changing text, adding images, updating your services. No more waiting on a designer every time you want to tweak something. Your site, your control.
A smooth, supported process
A smooth, supported process from start to finish – including a Website Planning Worksheet to get you fully prepared before we start, so nothing gets missed and we can hit the ground running.
Affordable Packages with Payment Plans
Life coach websites start from just £350 for a single-page site, with five-page sites from £650. For larger sites, additional pages, or a blog, I’m happy to provide a bespoke quote.
I know that cashflow can be tight when you’re building a new business, so payment plans are available – spread the cost over three monthly instalments.
Not sure how many pages you need or what your site should include? That’s what the free call is for.
Ongoing Support – So You’re Never on Your Own
Once your website is live, you don’t have to figure out the rest by yourself. I offer monthly website maintenance packages starting from £40 per month, covering security updates, plugin updates, backups and peace of mind. Whether you want occasional help or regular ongoing support, there’s a package to suit you.
Ready to get your site found on Google too? My SEO Setup service is the natural next step – a one-off setup that gets your site properly optimised, without the tech overwhelm.

Websites I’ve Built for Life Coaches
Every one of these was built for a real life coach, navigating the same questions you probably have right now.
What Life Coaches Say
I can’t recommend Caroline enough (in fact, I do, on an almost weekly basis!)
Her communication was clear, always asking me the right questions in order to get a complete idea of what my vision was.
She understands people well which helps to make something that reflects you and your approach to your clients.
The process was simple and fast and saved me months of studying YouTube videos! I was so happy with the result that I returned six months later for another website for my second business. If you really want to save time, anxiety and money then contact Caroline for a chat about what you need.
I was initially quite apprehensive, as this was my first website and I didn’t really know what to expect. Caroline was brilliant and guided me through the entire process. I was really impressed with how quickly she responded to my emails, and her extensive knowledge was clear throughout. Her feedback was honest, constructive, and extremely helpful, and she always took the time to explain any technical jargon so that I fully understood.
I particularly liked the way she made sure I was completely happy before the website went live. It’s also reassuring to know that I can continue to ask for her support in the future if needed.
I would definitely recommend Caroline, and I’d like to take this opportunity to say, “thank-you.”
Caroline built a glorious website for my new Coaching business.
I had a call with Caroline before we got started, and she quickly grasped what I was looking for in terms of style.
Caroline was hugely supportive, giving me advice on lots of other aspects of the tech side of setting up my business, and produced a fantastic end-product.
Thank you!
The website Caroline has designed for me is over and above anything I could have imagined.
Caroline was incredibly helpful at every stage and provided a lot of valuable information to help me create the best written content.
I could not recommend Caroline enough.
Caroline built me an excellent website that I absolutely love.
It looks highly professional and reflects exactly what I had envisioned.
Throughout the process, she offered lots of guidance, provided helpful support videos, and always responded quickly to any questions I had.
Her attention to detail and commitment to quality really stood out.
I can highly recommend Caroline to anyone looking for a top-notch website and outstanding support.
Caroline is fantastic and she can build a website in a matter of days! She is fast and efficient, understands straight away your needs and will make your dream website come true with a professional and knowledgeable approach.
I appreciated how quickly she amended the changes we discussed, her feedback on website functionality and how she respected my deadline always and supported me when I got stuck with technical issues.
I would recommend her to anyone looking for a super VA.
Working with Caroline on my first website was an excellent experience.
She was highly responsive, supportive, and guided me through every step of the process, keeping me consistently informed of progress.
Her professionalism and attention to detail made the entire experience smooth and stress-free.
I highly recommend Caroline to anyone seeking support with website design, digital content creation, and business setup.
I recruited Caroline as my PA and website designer following the completion of my Pure Academy Coaching course where we were initially introduced.
This introduction was a game changer for me as Caroline has been a wonderful support helping me to create all my platforms on social media as well as my website.
I cannot recommend Caroline enough, through the whole process, she was exceptionally kind, patient and knowledgeable. Thank you Caroline I couldn’t have launched my business without you, you’re a complete star.

Neil Coghlan
The Power Of Coaching
Working with Caroline Mathews at My Super VA has been an absolute game-changer for my business venture, The Power of Change. Her incredible knowledge, understanding, and vast experience have been instrumental in guiding me through the process of creating a professional, functional, and visually stunning website.
Caroline’s expertise goes beyond aesthetics—she ensures that every essential tool and feature is integrated seamlessly, enabling me to focus on what I do best: coaching and supporting my clients. Thanks to her attention to detail and ability to stress-test the functionality of the website, I feel confident knowing the administrative side of the business is set up for success.
Her support has been so efficient that I was able to launch my business an entire month earlier than planned. I can’t recommend Caroline highly enough—her dedication and expertise make her an invaluable partner for anyone looking to bring their business vision to life.

Charlotte Reed
Let Yourself Grow Coaching
I am thrilled with the website that Caroline Mathews designed for me.
She listened to my ideas and brought them to life in a way that exceeded my expectations.
Throughout the process, she was prompt in her responses and incredibly patient, taking the time to explain what would work best for my site.
Her expertise and dedication made the entire experience smooth and enjoyable. I couldn’t be happier with the final result and would wholeheartedly recommend her services.

Billie Morris
Grow Grateful Gorgeous
Caroline was brilliant! She helped me through the whole process of setting up my first webpage.
Nothing was too much trouble. Caroline is very thorough and great with her quick response times.
I really couldn’t have done it without her. I am so happy with my very professional looking webpage.
I will definitely be using My Super VA again when I need to.
Thank you Caroline.
FAQ
It depends almost entirely on how prepared you are! When a client comes to me with everything ready – content written, images sorted, clear idea of what they want – I’ve been known to turn a website around in as little as two weeks. The more organised you are, the faster we can move. If content is still being written or decisions are still being made along the way, the process naturally takes longer. That’s why I send a checklist of everything you’ll need before we start – so nothing holds us back once we get going.
Not necessarily – I can help with both. If you’re stuck on what to write I can help you brainstorm your niche, think through how to attract your ideal client, and shape your copy in a way that works for SEO as well as sounding like you. I can also source images based on your brief. The more you can share about yourself, your story and your coaching style, the more personal and authentic your website will feel.
Yes, absolutely. Every website I build is fully responsive, which means it automatically adapts to look great on any device – desktop, tablet or mobile. This is essential, as most people will visit your site on their phone.
No – and that’s something I feel strongly about. Once your site is live I’ll record personalised how-to videos showing you exactly how to make simple updates yourself, so you’re never dependent on a designer for small changes. If you need anything more complex doing, I’m always here to help.
I offer monthly website maintenance packages starting from £40 per month, covering security updates, plugin updates and backups. If you’re on a maintenance package I’m your first port of call for anything that goes wrong. If you’re not on a package, I’m still happy to help – just get in touch and we’ll sort it out.
Yes – I recommend keeping hosting and domain ownership in your own name so you always have full control of your website. I’ll guide you through the whole process and recommend the best options for your budget. I always recommend SiteGround for newly qualified coaches as they offer excellent value and support, especially in that first year.
Absolutely – your website can grow as your business does. Starting with five pages is a solid foundation, and adding a blog, new services pages, or additional content later is very straightforward.
Yes! Although I’m based in Hertfordshire, I work with life coaches across Europe and beyond. Everything is done remotely so location is no barrier at all.
Once you book, I’ll send you my Website Planning Worksheet to work through before we start. It covers everything from your goals and core pages to branding, tech setup and legal requirements – so you arrive at our first call with a clear picture of what you need. It makes the whole process smoother and means your website truly reflects your business from day one.
Ideally you’ll have your coaching niche, brand colours, and a rough idea of your packages sorted before we build your website – it makes the whole process smoother and means your site will really reflect your business from day one. If you’re not sure where to start with any of that, my Ready, Set, Coach! course covers all of it.
Ready to Get Started with Your Life Coach Website Design?
If you’re feeling ready – or just ready to ask some questions – I’d love to hear from you. Book a free, no-obligation 30-minute call and we’ll have a friendly chat about what you need, what’s possible, and whether we’re a good fit.
No jargon. No pressure. Just a helpful conversation.
Winner of the UK Enterprise Award for Best Web & Creative Design Virtual Assistant 2025 — South East England.


























